Twitter Tools Help You Leverage Your Business Online

TwitterIt’s hard to miss all the national conversation about Twitter. I even saw Twitter mentioned in a television ad. It’s a powerful tool for any business, you just need to know how to maximize it’s potential.

Here are just a few sites that will help you gain the most from using Twitter. Try them out and see what works for you. This assumes by the way that you already have a Twitter account. If you don’t simply go to and sign up now. It’s free and easy. Follow lots of people and they will most likely follow back. (follow me North San Diego at Twitter) Add value! Don’t just tell people what you’re doing.

If you want to meet other North San Diego Twitter users, check out the North San Diego Tweetup I’m holding on Tuesday, April 21st at O’Sullivans.

Here are my favorite Twitter applications:
You can put in a city and state and find local Twitter users in your area.
This is a twitter search engine. It searches keywords in a person’s name and profile. So if you searched “real estate California” it would provide all users with those words in their name or profile.
An easier interface to use twitter. Trust me, it looks daunting at first, but figure it out and it makes Twitter so much easier and more fun! There are two features I really like about Tweetdeck. One is I can group followers that I want to keep in touch with and the other is that I can easily choose to update my Facebook status along with my Twitter update.
This is a powerful search tool, allowing you to search trending topics on twitter. You can also monitor what people are saying about you or your business.
Find out how you rank on twitter! This one adds no real value, but just kind of fun to play around on.
upload pictures and post them on Twitter. This is a fantastic tool! It adds a link to your tweet that sends people to the photo.

I’ll continue to share Twitter tools and applications with you and how these tools can help you get more clients from the Internet for your business.

So, are you using Twitter, and if so why?  If not, why not?  Please add to the conversation by sharing through a comment!

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Category: Twitter

About the Author ()

Debra Simpson began her career in publishing in 1990 as the publisher of The Business Resource (formerly known as Networks), a small business newspaper in San Diego County. In 1995, McGraw-Hill lured her away to the world of multimedia and Web publishing, and recognized Debra as the Author of the Year in Multimedia Development in 1996. Thus began Debra’s adventure in digital media development. She subsequently spent four years programming McGraw Hill’s vast collection of Websites. When McGraw Hill closed their Carlsbad office, Debra re-entered the entrepreneurial realm, developing and implementing Web 2.0 Internet marketing strategies for the small business community. Debra's been podcasting North San Diego Business since November 2008, interviewing small business owners in North San Diego County. She also consults, sets up and produces podcasts for other small businesses.

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  1. Debra Simpson | April 14, 2009
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