Tag: Syndicating Your Content

Business Blogging Strategies

Business Blogging Strategies

Why would you want to blog? In this episode you’ll discover the 5 keys to a successful blog.

Let’s start by examining the different marketing strategies we can employ to get the word out about our businesses through blogging. We have the traditional and the new media marketing strategies. What are they and why do they work?

I’ll examine target personas and how to create posts that highlight a mix of content including how to write great posts. I’ll highlight some of the components of content and how is it structured.

What about sustaining your blog and spreading the word? We’ll explore that too. I’ll share what an editorial calendar is and why you would want to use one. We’ll identify different types of posts and how some of those will give you and your content more visibility.

Leverage your content in 4 different ways and discover what metrics to look for and what they tell you.

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Increase Your Online Visibility

Increase Your Online Visibility

| November 30, 2012 | 0 Comments

In this episode you’ll learn tips for increasing your online visibility. If you want to build your personal brand, you need to be “seen” everywhere online.

Tune in for some great ideas to incorporate into your marketing and branding strategy making it easier to bring new clients into your marketing funnel.

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Newsletter Marketing and Your Small Business

Newsletter Marketing and Your Small Business

North San Diego Business at Large Show Notes: March 15, 2011

It’s getting harder and harder to stand out from the crowd and get your message through to your customers and prospects. Newsletters are a simple and cost-effective way to cut through the clutter and tell the people you want to reach all about […]

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Do You Search on Google, or Facebook?

Do You Search on Google, or Facebook?

Facebook is currently the most “searched on: brand in the U.S. according to Bill Tancer at HitWise.com. HitWise Intelligence is a leading source for insights about online marketing, e-commerce and industry trends. If you have a small business, you need to seriously look at having a Facebook Fan page.  It’s a valuable, inbound link from […]

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David Mathison, Seth Godin and Scott Stratten Podcast Interviews

David Mathison, Seth Godin and Scott Stratten Podcast Interviews

| January 26, 2010 | 2 Comments

There are two podcasts here. The first audio is David Mathison, Be The Media, interviewing Seth Godin and Scott Stratten. The second audio is Debra Simpson, Syndicating Your Content interviewing David Mathison.

These are David’s Show Notes Seth Godin: “America’s greatest marketer” and Scott Stratten: Author, UN-Marketing Amazon.com Widgets Special guests today include Seth […]

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Creating Information Products Webinar

Creating Information Products Webinar

| January 25, 2010 | 0 Comments

Creating a digital product that can be downloaded from your website serves two purposes. You can give it away free to build your email database, or you can sell it for passive income. No matter what you decide to do with the final product, it will raise your credibility and perceived level of expertise. It’s […]

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Syndicate Your Content, Online Radio Shows

Syndicate Your Content, Online Radio Shows

| January 21, 2010 | 3 Comments

These are amazing days. When I started in publishing 20 years ago we were laying out the paper on boards with wax tools and graphic tape. I remember the first time we designed the paper on a Mac. Wow, cutting edge! A lot has changed. Today we can instantly publish our thoughts, use a blog […]

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Facebook For Business, A Hands On Webinar

Facebook For Business, A Hands On Webinar

| January 5, 2010 | 3 Comments

Have you recently taken a social media class from your local chamber, business association, networking group or local library? Did you walk away totally confused? Don’t you wish someone was there to help you walk through your Facebook profile and help you get the job done? Help is here! On January 6th, 10am PT/1pm ET […]

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Social Networking and the Year in Review

Social Networking and the Year in Review

| December 18, 2009 | 10 Comments

North San Diego Business @Large Show Notes: December 17, 2009

Today we celebrated over a year of weekly episodes of North San Diego Business At Large. Out of all my guests, I had to celebrate this with Barbara Eldridge, Mind Masters. She has been sharing tips and information on strategic planning, marketing, leadership and […]

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Interview with Eric Hanscom, InterContinental IP

Interview with Eric Hanscom, InterContinental IP

| September 25, 2009 | 1 Comment

North San Diego Business At Large Show Notes: September 25, 2009

This is an interview I did with Eric Hanscom, InterContinental IP, an intellectual property rights attorney. One of the reasons I wanted to talk with Eric is because I feel, that as small business owners, one way we can create multiple streams of […]

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