Tag: How To

LC Scott of eFrog Press on Writing Your Book

LC Scott of eFrog Press on Writing Your Book

| January 30, 2015 | 0 Comments

Today my guest is LC Scott, owner of eFrog Press. We’ll be talking about writing that book you’ve always wanted to write. Tune in and hear what a seasoned publishing professional has to offer in the way of guidance.

LC Scott has a B.A. in English from UC Berkeley, an M.A. in Education from Stanford, and a doctorate in educational leadership from UC San Diego. During her freelance writing career she wrote dozens of magazine feature stories, chapters for textbooks, study guides for educations films and newsletters for the San Diego County Office of Education’s reading tutoring program. For many years she created websites for small businesses and children’s authors. She has taught at the high school and university levels. She founded eFrog Press in 2011.

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Why Use WordPress?

Why Use WordPress?

| January 16, 2015 | 0 Comments

In this episode you’ll learn what WordPress is and why you would want to use it as your website foundation.

WordPress runs 74 million websites as of 2015. There are many reasons you would want to use WordPress. The first reason would be, it’s free! WordPress is also very search engine friendly, in addition to being user friendly. Without knowing anything about coding, you can create pages, posts, add media in the form of pictures, video and audio. You can also be in charge of your own search engine optimization.

So listen in and discover how you can harness the power of WordPress!

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Content Strategies For Your Blog

Content Strategies For Your Blog

| November 11, 2014 | 0 Comments

In the first episode of this three episode series, we talked about Blogging Your Passion with Creative Blogging. Some of the points we covered were:

the history of blogs
what motivates people to start blogging
researching your niche
keyword research

Our second podcast in this series is Setting Up Your WordPress Blog. In this episode we discussed:

free versus paid blogging platforms
how to choose a domain name
different hosting packages
plugins
the benefits of WordPress

This is the final in the series. In this podcast we’ll talk about the different types of content, and content strategies you can use with your new WordPress blog.

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Setting Up Your WordPress Blog

Setting Up Your WordPress Blog

| November 7, 2014 | 1 Comment

In the previous episode, Blog Your Passions With Creative Blogging, we talked about:

the history of blogs
what motivates people to start blogging
researching your niche
keyword research

In this episode, we’ll discuss setting up your blog, your domain and hosting options and a bit about WordPress. We’ll talk about what WordPress is, and how to set up WordPress. Let’s get started!

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5 Keys to a Successful Blog

5 Keys to a Successful Blog

| October 17, 2014 | 0 Comments

In this episode you’ll learn the 5 keys to a successful blog. You’ll hear about:

How to pick your target personas
Create a mix of posts
Write great posts
Sustain your blog
Spread the word

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How To Craft A Viral Blog Post

How To Craft A Viral Blog Post

| October 10, 2014 | 0 Comments

Blogging is a great way to brand yourself in your industry. By posting fresh and curated content on a regular basis, you start a conversation with the people who visit your blog.

In this episode you’ll learn some of the secrets of creating attention grabbing headlines and compelling content. We’ll discuss the structure of an exciting post:

Headline: This is the title of your post.
Opening: or the hook that keeps them wanting to read ore.
Body: this is where your best tips, or the meat, of your blog post.
Closing: the paragraph or two that wraps it up and can have a call to action.

You’ll also hear a few tips on using someone elses’ content and a little about guest blogging.

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Ask the Coach with Chris Willams

Ask the Coach with Chris Willams

Mike Shea coaches the owners of small to mid sized privately held companies who want to dramatically increase their profits, build a successful team and free up personal time.

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Your Facebook Business Timeline Explained

Your Facebook Business Timeline Explained

If you’re not a fan of Facebook’s new Timeline, you’re not alone. In a poll of more than 800 people, 88% responded that they dislike the new profile design. Unfortunately for them – and contrary to Facebook Pages and Groups popping up – there’s no hitting the rewind button to revert to the old profile.

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How To Keep Your Business Separate From Personal on Facebook

How To Keep Your Business Separate From Personal on Facebook

| October 21, 2011 | 0 Comments

North San Diego Business At Large
Show Notes: October 21, 2011

A small business owner shared with me that she had two Facebook profiles, one for personal use and one for business. This is not new to me, I hear it all the time.

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Tips for Finding Blog Content

Tips for Finding Blog Content

North San Diego Business At Large Show Notes: July 8, 2011

I’m often asked about how much to blog, and how to find blog content. In this episode of Syndicating Your Content you’ll get some tips on finding content to use as a post or to inspire a post. Once you start using some […]

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