Matt Massaro, North San Diego

| October 31, 2012 | 1 Comment

North San Diego Business At Large
Show Notes: November 2, 2012

This week my guest is Matt Massaro of North San Diego. North San Diego site, an online resource that reflects San Diego North County’s locals, businesses, venues, people and rich resources in the form of a collective and dynamic online community. A North County resident, Massaro knew that since North County San Diego is one of the most vibrant, attractive, and ideal places to live and to work, it needed a online space devoted to community participation and regular interaction.

Matt shares, “I came up with the idea for North San Diego after having years of experience working closely with small businesses, start-ups, and starting a couple of my own websites that feature blogs. It takes a lot of time and effort to build up a good blog on a single company website or a personal website. I wanted to create a resource for small business owners, residents, professionals, and the general community to gain free exposure. Creating a website that is user-based is important to me. The future of the website will be tailored to the readers and users of the site.”

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Category: Online Radio Show

About the Author ()

Debra Simpson began her career in publishing in 1990 as the publisher of The Business Resource (formerly known as Networks), a small business newspaper in San Diego County. In 1995, McGraw-Hill lured her away to the world of multimedia and Web publishing, and recognized Debra as the Author of the Year in Multimedia Development in 1996. Thus began Debra’s adventure in digital media development. She subsequently spent four years programming McGraw Hill’s vast collection of Websites. When McGraw Hill closed their Carlsbad office, Debra re-entered the entrepreneurial realm, developing and implementing Web 2.0 Internet marketing strategies for the small business community. Debra's been podcasting North San Diego Business since November 2008, interviewing small business owners in North San Diego County. She also consults, sets up and produces podcasts for other small businesses.

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