Foursquare and Your Business

North San Diego Business @ Large

North San Diego Business At Large
Show Notes: May 10, 2011

In this episode you’ll learn more about Foursquare and how you can use it to reward people for coming into your business. Foursquare is what’s known as a “check in” site. There are benefits to checking into a site, via your smart phone, and an opportunity for the shopkeeper to build customer loyalty into their online marketing strategies.

Do you use Foursquare? If so, what do you think the benefits are for using it?

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Category: Online Radio Show

About the Author ()

Debra Simpson began her career in publishing in 1990 as the publisher of The Business Resource (formerly known as Networks), a small business newspaper in San Diego County. In 1995, McGraw-Hill lured her away to the world of multimedia and Web publishing, and recognized Debra as the Author of the Year in Multimedia Development in 1996. Thus began Debra’s adventure in digital media development. She subsequently spent four years programming McGraw Hill’s vast collection of Websites. When McGraw Hill closed their Carlsbad office, Debra re-entered the entrepreneurial realm, developing and implementing Web 2.0 Internet marketing strategies for the small business community. Debra's been podcasting North San Diego Business since November 2008, interviewing small business owners in North San Diego County. She also consults, sets up and produces podcasts for other small businesses.

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  1. Debra Simpson | May 13, 2011
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